TheMakeupChair - what's actually working, and what isn't
Most stats sites hand you a subscriber count and an earnings guess. Neither answers the question that matters: which titles win on this channel, which flop, and what a creator should copy. Here is that read, from its 177 most recent of 1K long-form uploads. One of the beauty YouTube channels we track. Visit TheMakeupChair on YouTube →
What are TheMakeupChair's average views?
This channel runs on hits: its top 10% of videos pull 51% of all views and its biggest is 100× the median, so the median upload (21K views) is the floor and the big numbers are the exception.
What is TheMakeupChair's most popular video?
Its biggest hit is "Beginners Eye Makeup Tutorial Using One Matte and One Metallic | How To Apply Eyeshadow" at 2.1M views - 100× the channel median. The other top performers:
Which titles work best for TheMakeupChair - and which flop?
Same channel, same audience. The gap between these two lists is the title doing the work. Its strongest titles:
And the uploads that underperformed for this channel:
The words that win for TheMakeupChair
These show up across its winners but barely in its flops - the angles this audience actually clicks: eyeshadow apply beginners tutorial using eye.
Which title patterns actually move the needle
Not a guess - the real view lift of each pattern across 177 uploads: median views with it versus without. This isolates the title from the topic, so you copy what works here and skip what does not - something no other tracker breaks down per channel.
Lean on has a number and speaks to "you" - they lift views the most on this channel. Go easy on starts how / why / what.
What keywords does TheMakeupChair rank on?
Weighted by views, the topics this channel actually pulls traffic on are: eye tutorial, apply eyeshadow, beginners eye, tutorial using, using matte, matte metallic, metallic apply, tutorial apply. These are the lanes it owns - and the ones a similar channel competes against.
How often does TheMakeupChair post, and when?
TheMakeupChair publishes about 0.6 videos a week, most often on Thu.
How long are TheMakeupChair's videos?
Typical uploads run about 8 minutes. Broken down by length, its under 5 min videos perform best (42K median views) - the format worth leaning into on this channel.
How does TheMakeupChair compare to other beauty channels?
At 21K median views, TheMakeupChair runs above the typical beauty channel we track (18K). It is outperforming its niche.
How much money does TheMakeupChair make on YouTube?
Nobody outside the channel sees the real figure, and ad revenue is only part of it - sponsorships and merch often dwarf it. But from public view counts, TheMakeupChair pulls roughly 54K long-form views a month from recent uploads, which at a typical $1-4 RPM works out to an estimated $54-$217 a month in ad revenue (about $650-$2,601 a year). Treat it as a ballpark, not a payslip - real creator income varies wildly, and this ignores the back catalogue.
What should a channel like TheMakeupChair make next?
Copy what already works here, not generic advice: lean on the under 5 min format, ship on Thu, and build titles around its proven words (eyeshadow, apply, beginners). The median is the bar - the goal of every upload is to clear 21K views.
TheMakeupChair stats at a glance
| Subscribers | 1.5M |
| Total views | 201M |
| Videos published | 1K |
| Avg views (of 177 analyzed) | 51K |
| Engagement rate | 24.2% |
| Uploads per week | 0.6 |
| Typical length | 8 min |
| On YouTube since | 2010 (16 yrs) |
Want this read on your own channel?
See which of your titles win, which topics are rising in your niche, and whether an idea will beat your own median - free.
Analyze your channel - free →Public YouTube data for TheMakeupChair, analyzed by TubeHunter. We show the read, not a guarantee - titles are one lever, not magic.