Live Index ยท updated weekly

The Open YouTube Niches Index

Every open corner of YouTube, ranked. Opportunity = how many views the typical video gets, divided by how many strong channels already compete. Higher = more demand, less rivalry. Measured across 425,014 videos.

#Sub-nicheNicheMedian viewsStrong channelsOpportunity
1 Rescue stories Pets 328K 4 99
2 Funny / cute Pets 270K 5 92
3 Farm animals Pets 83K 9 60
4 Meal prep Cooking 38K 6 54
5 Air fryer Cooking 12K 2 53
6 Home lab / self-host Tech 60K 13 48
7 RPG / open world Gaming 67K 19 44
8 Reptiles Pets 21K 6 43
9 Vegan / plant-based Cooking 28K 8 43
10 Kettlebell Fitness 21K 7 41
11 History Education 38K 13 40
12 Cats Pets 29K 10 40
13 Documentary Education 77K 28 39
14 Psychology Education 42K 17 37
15 Dubai / Middle East Travel 70K 29 37
16 Productivity apps Tech 19K 8 37
17 Roblox Gaming 154K 66 36
18 Grill / BBQ Cooking 17K 8 35
19 Fortnite Gaming 58K 28 34
20 Cruise Travel 46K 26 31
21 Lyric videos Music 14K 8 31
22 Mining Crypto 12K 7 31
23 Digital nomad Travel 17K 10 31
24 Geography Education 22K 13 31
25 Credit & points Finance 17K 11 29
26 Retro / emulation Gaming 27K 18 28
27 Case-study breakdowns Business 7K 5 27
28 Eyebrows / lashes Beauty 20K 15 26
29 Linux Tech 18K 15 25
30 Van life Travel 38K 35 23
31 Keyboards / desk EDC Tech 27K 25 23
32 Retirement / FIRE Finance 20K 21 20
33 Calisthenics Fitness 19K 22 19
34 Gear / reviews Music 23K 29 17
35 Singing / vocals Music 28K 37 16
36 Social-media growth Marketing 12K 16 16
37 Dividend investing Finance 15K 22 15
38 Economy / macro Finance 14K 22 13
39 Karaoke / instrumental Music 15K 24 13
40 Startup / founder Business 10K 16 13
41 Posture / desk-pain Fitness 11K 20 11
42 Bridal / event glam Beauty 18K 34 10
43 Walking workouts Fitness 20K 40 9
44 Nails Beauty 10K 22 7
45 E-commerce / dropship Business 11K 27 5
46 Korean / J-beauty Beauty 13K 32 5
47 AI business Business 9K 24 4

How to read it: a high median with few strong channels = an open lane. Rescue-animal content tops the index - a 328K median with just 4 strong channels. The saturated topics (makeup tutorials, phone reviews, "how to play guitar", "the stock market") aren't here - they're where new channels get buried. See the saturated lanes to avoid in the full report โ†’

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