Beauty · channel analysis

PENN.SMITH.SKINCARE - what's actually working, and what isn't

Beauty · 17-min uploads · 278K subscribers · started 2017 · ~1.7/week
Est. ad revenue$243–$972/morough estimate from recent upload pace at $1.5-6 RPM

Most stats sites hand you a subscriber count and an earnings guess. Neither answers the question that matters: which titles win on this channel, which flop, and what a creator should copy. Here is that read, from its 180 most recent of 585 long-form uploads. One of the beauty YouTube channels we track. Visit PENN.SMITH.SKINCARE on YouTube →

In PENN.SMITH.SKINCARE's own words
Penn Smith Skincare I'm a Master Esthetician with a passion for sharing what I know about the skin 💜Based in US

How many views does PENN.SMITH.SKINCARE actually get?

This channel runs on hits: its top 10% of videos pull 29% of all views and its biggest is 7.5× the median, so the median upload (22K views) is the floor and the big numbers are the exception.

22K
median views
7.5×
top vs median
13%
hit rate (2×+)
29%
views from top 10%

What is PENN.SMITH.SKINCARE's most popular video?

Its biggest hit is "🤯 Red light therapy and EYE SIGHT?! If you use LED you should watch this! 4 LED secrets shared 🤯" at 164K views - 7.5× the channel median. The other top performers:

Video titleViews
🤯 Red light therapy and EYE SIGHT?! If you use LED you should watch this! 4 LED secrets shared 🤯164K
SKIP the surgery. This eyelid treatment WORKS!! TIXEL eyelid LIFT149K
IMPROVE crepey skin with this EASY routine!!113K

Which titles work best for PENN.SMITH.SKINCARE - and which flop?

Same channel, same audience. The gap between these two lists is the title doing the work. Its strongest titles:

Video titleViews
🤯 Red light therapy and EYE SIGHT?! If you use LED you should watch this! 4 LED secrets shared 🤯164K
SKIP the surgery. This eyelid treatment WORKS!! TIXEL eyelid LIFT149K
IMPROVE crepey skin with this EASY routine!!113K
Stunning RESULTS in ONE treatment! Over 40, 50, 60, 70+ rejuvenation?! YES!!111K
AFFORDABLE ALTERNATIVES | at-home microneedling | QURE micro infusion: We can do better!102K
Magic or Myth? CASTOR OIL for skin, hair, brows and lashes99K
🤩 My Favorite LED masks compared..which one is right for you? CurrentBody, Maysama, Rajani, Omnilux97K
What's NEW in LED? 4 MASKS that CHANGE THE GAME 🤯 Dr Rajani | Therabody | FAQ | Currentbody ZONE78K
My Nighttime Skincare Routine for reversing damage (AKA anti-aging🤩)67K
Reversing damage at 50: My AM Skincare routine67K

And the uploads that underperformed for this channel:

Video titleViews
Best Cheap Fix For Dull Skin 🤯13K
I Dug Through Hundreds of Prime Day Deals So You Don't Have To13K
Fun finds that bring joy 💜 Skincare | Fragrance | Devices13K
These Amazon finds are SO GOOD13K
Cool stuff I've LOVED these past 3 months! Some great Sephora sale ideas 🙌🏼13K
I Tested Several Copper Peptide Serums on My Hair - I found a good one!12K
Prime Day Beauty Part 2: Makeup, Hair & Fragrance Deals Too Good To Pass Up12K
Faster Recovery, BETTER COLLAGEN: Combining Microneedling with Red Light Therapy12K
They saved the best skincare for last 🙂12K
SKINCARE/DEVICES HUGE sales: LED (TONS!) | Microcurrent | Skincare...Our FAVE brands with BIG DEALS!12K

The words that win for PENN.SMITH.SKINCARE

These show up across its winners but barely in its flops - the angles this audience actually clicks: routine.

Which title patterns actually move the needle

Not a guess - the real view lift of each pattern across 180 uploads: median views with it versus without. This isolates the title from the topic, so you copy what works here and skip what does not - something no other tracker breaks down per channel.

View lift by title pattern - PENN.SMITH.SKINCARE
Short title (≤6 words)6% of videos
-30%
An ALL-CAPS word61% of videos
+26%
The title formula for PENN.SMITH.SKINCARE

Lean on an all-caps word - they lift views the most on this channel. Go easy on short title (≤6 words).

short title (≤6 words) drags views 30% below par here - worth easing off.

What keywords does PENN.SMITH.SKINCARE rank on?

Weighted by views, the topics this channel actually pulls traffic on are: red light, light therapy, led masks, dna repair, reversing damage, black friday, copper peptide, bev sanderson. These are the lanes it owns - and the ones a similar channel competes against.

How often does PENN.SMITH.SKINCARE post, and when?

PENN.SMITH.SKINCARE publishes about 1.7 videos a week, most often on Fri.

Views by day of week
Sun
12
Mon
5
Tue
10
Wed
5
Thu
65
Fri
74
Sat
9

How long are PENN.SMITH.SKINCARE's videos?

Typical uploads run about 17 minutes. Broken down by length, its 10-20 min videos perform best (23K median views) - the format worth leaning into on this channel.

Median views by video length
10-20 min
23K
20 min+
22K
5-10 min
14K

How does PENN.SMITH.SKINCARE compare to other beauty channels?

At 22K median views, PENN.SMITH.SKINCARE runs above the typical beauty channel we track (18K). It is outperforming its niche.

How much does PENN.SMITH.SKINCARE make? (estimated)

Nobody outside the channel sees the real figure, and ad revenue is only part of it - sponsorships and merch often dwarf it. But from public view counts, PENN.SMITH.SKINCARE pulls roughly 161K long-form views a month from recent uploads, which at a typical $1-4 RPM works out to an estimated $161-$643 a month in ad revenue (about $1,930-$7,719 a year). Treat it as a ballpark, not a payslip - real creator income varies wildly, and this ignores the back catalogue.

What should a channel like PENN.SMITH.SKINCARE make next?

Copy what already works here, not generic advice: lean on the 10-20 min format, ship on Fri, and build titles around its proven words (routine). The median is the bar - the goal of every upload is to clear 22K views.

PENN.SMITH.SKINCARE stats at a glance

Subscribers278K
Total views24M
Videos published585
Avg views (of 180 analyzed)28K
Uploads per week1.7
Typical length17 min
On YouTube since2017 (9 yrs)

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Public YouTube data for PENN.SMITH.SKINCARE, analyzed by TubeHunter. We show the read, not a guarantee - titles are one lever, not magic.

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