Beauty · channel analysis

O'Beauty - what's actually working, and what isn't

Beauty · 11-min uploads · 121K subscribers · started 2011 · ~0.4/week
Est. ad revenue$15–$61/morough estimate from recent upload pace at $1.5-6 RPM

Most stats sites hand you a subscriber count and an earnings guess. Neither answers the question that matters: which titles win on this channel, which flop, and what a creator should copy. Here is that read, from its 102 most recent of 120 long-form uploads. One of the beauty YouTube channels we track. Visit O'Beauty on YouTube →

O'Beauty's YouTube stats: views and performance

This channel runs on hits: its top 10% of videos pull 90% of all views and its biggest is 576.3× the median, so the median upload (6K views) is the floor and the big numbers are the exception.

6K
median views
576.3×
top vs median
26%
hit rate (2×+)
90%
views from top 10%

What is O'Beauty's most popular video?

Its biggest hit is "Cheap Eyebrow Tutorial | Using $1 Brow Pencil" at 3.4M views - 576.3× the channel median. The other top performers:

Video titleViews
Cheap Eyebrow Tutorial | Using $1 Brow Pencil3.4M
Easy Eyelash Tutorial | How To Apply Strip Lashes2.2M
How I Reinstall An Old Frontal Wig278K

Which titles work best for O'Beauty - and which flop?

Same channel, same audience. The gap between these two lists is the title doing the work. Its strongest titles:

Video titleViews
Cheap Eyebrow Tutorial | Using $1 Brow Pencil3.4M
Easy Eyelash Tutorial | How To Apply Strip Lashes2.2M
How I Reinstall An Old Frontal Wig278K
Valentine's Day Makeup Look For Dark Skin278K
Waterline Tutorial | How To Outline Your Waterline | Beginner Friendly267K
HENNA BROW TINTING AT HOME | OILY SKIN | DARK SKIN222K
5 Minute Makeup | Minimal Makeup Routine For Dark Skin171K
Ways To Style Bohemian Goddess Braids | Long Knotless Braids132K
Everyday Makeup Routine For Dark Skin | Neutral Glam81K
FASHION NOVA JEAN TRY ON HAUL SIZE 0 AND SIZE 1 FOR SKINNY GIRLS76K

And the uploads that underperformed for this channel:

Video titleViews
NEW FENTY BEAUTY GLOSS BOMB CREAMS ON DARK SKIN | LIP SWATCHES + FIRST IMPRESSIONS/REVIEW3K
Hair + Makeup | Easy Natural Glam Makeup For Dark Skin | Wig Install Ft. Elfin Hair2K
ZARA SUMMER TRY-ON HAUL 2020 | SUMMER BASICS | SIZE 02K
Makeup Revolution New Matte Bomb Lipsticks On Dark Skin | Swatches & First Impressions2K
Perfect Sleek Chocolate Brown Wig Install Ft. AliPearl Hair2K
Day To Night Makeup Tutorial For Beginners | Dark Skin2K
Full Glam Makeup Look | Dark Skin2K
Easiest Way To Install Your Own Frontal Wig With No Ghost Bond | Luvme Hair2K
How To Install Your Own Frontal Wig For Beginners Ft. Beauty Forever2K
My Favorite Beauty Products | Dark Skin Friendly2K

Which title patterns actually move the needle

Not a guess - the real view lift of each pattern across 102 uploads: median views with it versus without. This isolates the title from the topic, so you copy what works here and skip what does not - something no other tracker breaks down per channel.

View lift by title pattern - O'Beauty
Speaks to "you"6% of videos
+239%
An ALL-CAPS word21% of videos
+47%
Starts How / Why / What7% of videos
-37%
The title formula for O'Beauty

Lean on speaks to "you" and an all-caps word - they lift views the most on this channel. Go easy on starts how / why / what.

starts how / why / what drags views 37% below par here - worth easing off.

What keywords does O'Beauty rank on?

Weighted by views, the topics this channel actually pulls traffic on are: eyelash tutorial, dark skin, makeup look, look dark, beginner friendly, frontal wig, makeup routine, routine dark. These are the lanes it owns - and the ones a similar channel competes against.

How often does O'Beauty post, and when?

O'Beauty publishes about 0.4 videos a week, most often on Sat.

Views by day of week
Sun
12
Mon
9
Tue
0
Wed
19
Thu
23
Fri
10
Sat
29

How long are O'Beauty's videos?

Typical uploads run about 11 minutes. Broken down by length, its under 5 min videos perform best (40K median views) - the format worth leaning into on this channel.

Median views by video length
under 5 min
40K
10-20 min
7K
20 min+
4K
5-10 min
4K

How does O'Beauty compare to other beauty channels?

At 6K median views, O'Beauty sits below the typical beauty channel we track (18K) - there is headroom.

What is O'Beauty's net worth and estimated earnings?

Nobody outside the channel sees the real figure, and ad revenue is only part of it - sponsorships and merch often dwarf it. But from public view counts, O'Beauty pulls roughly 10K long-form views a month from recent uploads, which at a typical $1-4 RPM works out to an estimated $10-$41 a month in ad revenue (about $122-$487 a year). Treat it as a ballpark, not a payslip - real creator income varies wildly, and this ignores the back catalogue.

What should a channel like O'Beauty make next?

Copy what already works here, not generic advice: lean on the under 5 min format, ship on Sat. The median is the bar - the goal of every upload is to clear 6K views.

O'Beauty stats at a glance

Subscribers121K
Total views17M
Videos published120
Avg views (of 102 analyzed)78K
Uploads per week0.4
Typical length11 min
On YouTube since2011 (15 yrs)

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Public YouTube data for O'Beauty, analyzed by TubeHunter. We show the read, not a guarantee - titles are one lever, not magic.

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