Makeupshayla - what's actually working, and what isn't
Most stats sites hand you a subscriber count and an earnings guess. Neither answers the question that matters: which titles win on this channel, which flop, and what a creator should copy. Here is that read, from its 178 most recent of 342 long-form uploads. One of the beauty YouTube channels we track. Visit Makeupshayla on YouTube →
Makeupshayla's YouTube stats: views and performance
This channel runs on hits: its top 10% of videos pull 30% of all views and its biggest is 7.9× the median, so the median upload (100K views) is the floor and the big numbers are the exception.
What is Makeupshayla's most popular video?
Its biggest hit is "HOW I LOST 20 LBS!! What I Eat In a Day for WEIGHT LOSS" at 790K views - 7.9× the channel median. The other top performers:
| Video title | Views |
|---|---|
| HOW I LOST 20 LBS!! What I Eat In a Day for WEIGHT LOSS | 790K |
| MY HOUSE TOUR - PART 1: INTERIOR DECORATING | 682K |
| NO FOUNDATION MAKEUP ROUTINE - MAKEUPSHAYLA | 515K |
Which titles work best for Makeupshayla - and which flop?
Same channel, same audience. The gap between these two lists is the title doing the work. Its strongest titles:
And the uploads that underperformed for this channel:
Which title patterns actually move the needle
Not a guess - the real view lift of each pattern across 178 uploads: median views with it versus without. This isolates the title from the topic, so you copy what works here and skip what does not - something no other tracker breaks down per channel.
Lean on an all-caps word and has a number - they lift views the most on this channel.
What keywords does Makeupshayla rank on?
Weighted by views, the topics this channel actually pulls traffic on are: weight loss, keto diet, house tour, foundation review, review swatches, collection review, foundation routine, lost pounds. These are the lanes it owns - and the ones a similar channel competes against.
How often does Makeupshayla post, and when?
Makeupshayla publishes about 0.7 videos a week, most often on Sat.
How long are Makeupshayla's videos?
Typical uploads run about 16 minutes. Broken down by length, its 20 min+ videos perform best (107K median views) - the format worth leaning into on this channel.
How does Makeupshayla compare to other beauty channels?
At 100K median views, Makeupshayla runs above the typical beauty channel we track (18K). It is outperforming its niche.
What is Makeupshayla's net worth and estimated earnings?
Nobody outside the channel sees the real figure, and ad revenue is only part of it - sponsorships and merch often dwarf it. But from public view counts, Makeupshayla pulls roughly 301K long-form views a month from recent uploads, which at a typical $1-4 RPM works out to an estimated $301-$1,204 a month in ad revenue (about $3,612-$14,448 a year). Treat it as a ballpark, not a payslip - real creator income varies wildly, and this ignores the back catalogue.
What should a channel like Makeupshayla make next?
Copy what already works here, not generic advice: lean on the 20 min+ format, ship on Sat. The median is the bar - the goal of every upload is to clear 100K views.
Makeupshayla stats at a glance
| Subscribers | 731K |
| Total views | 45M |
| Videos published | 342 |
| Avg views (of 178 analyzed) | 131K |
| Uploads per week | 0.7 |
| Typical length | 16 min |
| On YouTube since | 2012 (14 yrs) |
Want this read on your own channel?
See which of your titles win, which topics are rising in your niche, and whether an idea will beat your own median - free.
Analyze your channel - free →Public YouTube data for Makeupshayla, analyzed by TubeHunter. We show the read, not a guarantee - titles are one lever, not magic.