Business · head-to-head
Business Insider VS 
Business Ideas in Pakistan
Two business channels, compared on the numbers that actually move a video rather than subscriber vanity. Business Insider sits at 11M subscribers with a typical 504K views per upload; Business Ideas in Pakistan at 839K with about 13K. Below is the full head-to-head plus the titles that win for each.
On this data Business Insider is the stronger performer of the two - it wins on both consistency (a 28% hit-rate, i.e. how often an upload beats 2x its own median) and reach (504K median views). The other channel isn't behind on size so much as on how reliably its uploads land.
| Metric | Business Insider | Business Ideas in Pakistan |
|---|---|---|
| Subscribers | 11M | 839K |
| Median views / video | 504K | 13K |
| Hit-rate (beats 2x median) | 28% | 25% |
| Top-video share | 48% | 46% |
| Est. ad revenue / mo | $11K–$45K | $397–$2K |
| Uploads / week | 3.4 | 4.7 |
| Typical length | 18 min | 35 min |
| Started | 2009 | 2019 |
The words that keep showing up in each channel's winning titles differ too: Business Insider leans on world big, view above, life lessons, almost impossible, while Business Ideas in Pakistan leans on wholesale market, off electronics, electronics largest, largest electronics. Open either channel for the full breakdown of what wins versus flops.