Cooking · channel analysis

TIFFYCOOKS - what's actually working, and what isn't

Cooking · 23-min uploads · 1.9M subscribers · started 2021 · ~0.6/week
Est. ad revenue$655–$3K/morough estimate from recent upload pace at $1.5-6 RPM

Most stats sites hand you a subscriber count and an earnings guess. Neither answers the question that matters: which titles win on this channel, which flop, and what a creator should copy. Here is the honest read, from 86 public uploads. One of the cooking youtube channels we track. Visit TIFFYCOOKS on YouTube →

In TIFFYCOOKS's own words
hi everyone :) i'm tiffy! I love to cook and eat.Based in CA

What are TIFFYCOOKS's average views?

This channel is consistent: no single hit carries it (top 10% of videos = 23% of views), so the median upload of 168K views is the real story.

168K
median views
3.6×
top vs median
9%
hit rate (2×+)
23%
views from top 10%

What is TIFFYCOOKS's most popular video?

Its biggest hit is "EATING ONLY AT VIRAL PLACES IN NEW YORK FOR 24 HOURS 🍎" at 603K views - 3.6× the channel median. The other top performers:

Video titleViews
EATING ONLY AT VIRAL PLACES IN NEW YORK FOR 24 HOURS 🍎603K
MICROWAVABLE STAINLESS STEEL???504K
*must try places* JAPAN food diaries 🍙 🍜 🍣 (8 days in tokyo)487K

Which titles work best for TIFFYCOOKS - and which flop?

Same channel, same audience. The gap between these two lists is the title doing the work. Its strongest titles:

Video titleViews
EATING ONLY AT VIRAL PLACES IN NEW YORK FOR 24 HOURS 🍎603K
MICROWAVABLE STAINLESS STEEL???504K
*must try places* JAPAN food diaries 🍙 🍜 🍣 (8 days in tokyo)487K
24 HR TRAVEL DAY SINGAPORE TO VANCOUVER (food was SO good)484K
surprising my grandparents 🥹🫶🏻 (they had no idea!) #vlog441K
TOP FIVE chicken rice spots in Singapore 🐓🍚✨425K
*food diaries* 5 days in korea | best KBBQ, cafe hopping, shopping, beauty makeover, street food385K
turning my home into a cafe for 22 guests 🍵 🍰 | matcha latte, cinnamon buns, short bread cookies384K
a week of husband's lunchbox ep. 7 🍱 *comforting easy recipes*331K
my dream house tour *finally*329K

And the uploads that underperformed for this channel:

Video titleViews
a week living in LA *foodie paradise* 🧁☀️ disneyland half marathon, what i eat in a week117K
FULL DAY OF EATING AT REGENT TAIPEI 🇹🇼116K
what i eat in a week *cozy recipes* 🍚 fresh kimchi + q&a with husband (kids? pet peeve? how we met)104K
what i cook + eat in a week | girls trip to vegas, date night, new haircut, easy recipes104K
what i cook & eat in a week hosting friends & family ft. easy holiday recipe | tiffycooks vlog103K
COME RUN 20KM WITH ME 🏃🏻♀️102K
*realistic* what i cook + eat in a weekend ft. healthy recipes 🥑 2025 book review, meal prep with me100K
lets go run 15km together!92K
making 200 spring rolls for friends and family 🥡🥢 + reviewing all the books i read in 2024 📚77K
vegas in your thirties *basically just a food diary* 🍲 🍣 🍕🥟 | a weekend getaway, best tacos ever!76K

The title patterns that win here

  • Its winning titles run about 12 words; the ones that flop run 16. Shorter and sharper wins here.

What keywords does TIFFYCOOKS rank on?

Weighted by views, the topics this channel actually pulls traffic on are: week, what, eat, realistic, family, diaries, singapore, new. These are the lanes it owns - and the ones a similar channel competes against.

How often does TIFFYCOOKS post, and when?

TIFFYCOOKS publishes about 0.6 videos a week. Its views concentrate on Sun, Thu, Wed, and thin out on Fri. The single best-performing slot is Sun around 16:00.

Views by day of week
Sun
10M
Mon
1.1M
Tue
1.1M
Wed
1.4M
Thu
2.5M
Fri
474K
Sat
688K

How long are TIFFYCOOKS's videos?

Typical uploads run about 23 minutes. Broken down by length, its under 5 min videos perform best (262K median views) - the format worth leaning into on this channel.

Median views by video length
under 5m
262K
5-10m
251K
10-20m
188K
20m+
161K

How does TIFFYCOOKS compare to other cooking channels?

At 168K median views, TIFFYCOOKS runs above the typical cooking channel we track (22K). It is outperforming its niche.

How much money does TIFFYCOOKS make on YouTube?

Nobody outside the channel sees the real figure, and ad revenue is only part of it - sponsorships and merch often dwarf it. But from public view counts, TIFFYCOOKS pulls roughly 434K long-form views a month, which at a typical $1-4 RPM works out to an estimated $434-$2K a month in ad revenue (about $5K-$21K a year). Treat it as a ballpark, not a payslip - real creator income varies wildly.

What should a channel like TIFFYCOOKS make next?

Copy what already works here, not generic advice: lean on the under 5 min format, ship on Sun, and build titles around its proven words. The median is the bar - the goal of every upload is to clear 168K views.

TIFFYCOOKS stats at a glance

Subscribers1.9M
Total views799M
Videos published703
Average views / video1.1M
Engagement rate2.9%
Uploads per week0.6
Typical length23 min
On YouTube since2021 (5 yrs)

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Public YouTube data for TIFFYCOOKS, analyzed by TubeHunter. We show the read, not a guarantee - titles are one lever, not magic.

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