Cooking · channel analysis

mealsandmunchies - what's actually working, and what isn't

Cooking · 1-min uploads · 61K subscribers · started 2021 · ~3.3/week
Est. ad revenue$69–$275/morough estimate from recent upload pace at $1.5-6 RPM

Most stats sites hand you a subscriber count and an earnings guess. Neither answers the question that matters: which titles win on this channel, which flop, and what a creator should copy. Here is the honest read, from 42 public uploads. One of the cooking youtube channels we track. Visit mealsandmunchies on YouTube →

In mealsandmunchies's own words
Meals | Munchies | Motherhood https://mealsandmunchies.com https://www.mistplay.com/BrookeS

How many views does mealsandmunchies actually get?

This channel is consistent: no single hit carries it (top 10% of videos = 38% of views), so the median upload of 3K views is the real story.

3K
median views
7.6×
top vs median
29%
hit rate (2×+)
38%
views from top 10%

What is mealsandmunchies's most popular video?

Its biggest hit is "If you have the means to do something nice for someone, you should do it ❤️" at 24K views - 7.6× the channel median. The other top performers:

Video titleViews
If you have the means to do something nice for someone, you should do it ❤️24K
I don't even like cake. But this cake? All day every day.23K
Crockpot dinner13K

Which titles work best for mealsandmunchies - and which flop?

Same channel, same audience. The gap between these two lists is the title doing the work. Its strongest titles:

Video titleViews
If you have the means to do something nice for someone, you should do it ❤️24K
I don't even like cake. But this cake? All day every day.23K
Crockpot dinner13K
6 ingredient dinner that's better than take out!13K
Need a dinner prepared in five minutes? Try this marry me chicken tortellini. So simple yet so good10K
Easy breakfast casserole10K
Simple dump and bake dinner prepared in 6 minutes10K
4 ingredient dinner done in 1 dish. It's not homemade, but it could be! 🤪10K
2 ingredient apple pie, wait to see how amazing it comes out!10K

And the uploads that underperformed for this channel:

Video titleViews
Laundry room DIY day 2 of 31K
Simplified mashed potatoes, chicken and brown gravy1K
Sheet pan bbq chicken. Cheap, healthy and easy dinner idea1K
Crockpot ribs! Or should I say baked ribs. 🤪1K
Brownies made with black beans?? That can't be right. Let's see if they're good1K
A tip to keeping an organized home as a parent814
Brownies made with what?! I've also tried avocado brownies and sweet potato brownies 😛675
If you like 5 minute dinners, check out this dish along with all of the others on my page391
Used what I had on hand and made a delicious creamy chicken orzo in the crockpot.56

The title patterns that win here

  • Words that show up in winners, not flops: ingredient dinner but prepared minutes simple.
  • Numbers pull the click here: 44% of its winners use one ("3-ingredient", "in 10 minutes") vs 22% of its flops.
  • Its winning titles run about 12 words; the ones that flop run 10. It gets away with longer, more descriptive titles.
  • Questions work: 22% of its winners are phrased as a question.

What keywords does mealsandmunchies rank on?

Weighted by views, the topics this channel actually pulls traffic on are: dinner, minutes, ingredient, prepared, but, chicken, have, five. These are the lanes it owns - and the ones a similar channel competes against.

How often does mealsandmunchies post, and when?

mealsandmunchies publishes about 3.3 videos a week. Its views concentrate on Fri, Sun, Tue, and thin out on Thu. The single best-performing slot is Fri around 10:00.

Views by day of week
Sun
31K
Mon
18K
Tue
22K
Wed
10K
Thu
8K
Fri
46K
Sat
10K

How long are mealsandmunchies's videos?

Typical uploads run about 1 minutes. Broken down by length, its under 5 min videos perform best (3K median views) - the format worth leaning into on this channel.

Median views by video length
under 5m
3K

How does mealsandmunchies compare to other cooking channels?

At 3K median views, mealsandmunchies sits below the typical cooking channel we track (22K) - there is headroom.

How much does mealsandmunchies make? (estimated)

Nobody outside the channel sees the real figure, and ad revenue is only part of it - sponsorships and merch often dwarf it. But from public view counts, mealsandmunchies pulls roughly 46K long-form views a month, which at a typical $1-4 RPM works out to an estimated $46-$182 a month in ad revenue (about $552-$2K a year). Treat it as a ballpark, not a payslip - real creator income varies wildly.

What should a channel like mealsandmunchies make next?

Copy what already works here, not generic advice: lean on the under 5 min format, ship on Fri, and build titles around its proven words (ingredient, dinner, but). The median is the bar - the goal of every upload is to clear 3K views.

mealsandmunchies stats at a glance

Subscribers61K
Total views29M
Videos published569
Average views / video51K
Engagement rate6.5%
Uploads per week3.3
Typical length1 min
On YouTube since2021 (5 yrs)

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Public YouTube data for mealsandmunchies, analyzed by TubeHunter. We show the read, not a guarantee - titles are one lever, not magic.

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