Cooking · channel analysis

Drew Cooks - what's actually working, and what isn't

Cooking · 2-min uploads · 176K subscribers · started 2024 · ~7.1/week
Est. ad revenue$999–$4K/morough estimate from recent upload pace at $1.5-6 RPM

Most stats sites hand you a subscriber count and an earnings guess. Neither answers the question that matters: which titles win on this channel, which flop, and what a creator should copy. Here is the honest read, from 78 public uploads. One of the cooking youtube channels we track. Visit Drew Cooks on YouTube →

In Drew Cooks's own words
Food Cooker / Horror Filmmaker / Dad Learning To Cook One "Ploop" At A Time

How many views does Drew Cooks actually get?

This channel runs on hits: its top 10% of videos pull 50% of all views, so the median upload (22K views) is the floor and the big numbers are the exception.

22K
median views
22.4×
top vs median
24%
hit rate (2×+)
50%
views from top 10%

What is Drew Cooks's most popular video?

Its biggest hit is "You Won't Believe How Good Frozen Peanut Butter Cups Are Until You Try Them" at 485K views - 22.4× the channel median. The other top performers:

Video titleViews
You Won't Believe How Good Frozen Peanut Butter Cups Are Until You Try Them485K
CrockPot Christmas Crack Is So Addicting 274K
The Only Salad You Need This 4th of July Weekend240K

Which titles work best for Drew Cooks - and which flop?

Same channel, same audience. The gap between these two lists is the title doing the work. Its strongest titles:

Video titleViews
You Won't Believe How Good Frozen Peanut Butter Cups Are Until You Try Them485K
CrockPot Christmas Crack Is So Addicting 274K
The Only Salad You Need This 4th of July Weekend240K
I'm in Mexico Right Now So Let's Make Some Enchilachos130K
All You Really Need is Beef and Noodles To Be Happy92K
What If We Made a Sweet Corn Chicken Tamale Pie Together79K
Do You Like Bacon Eggs and Potatoes78K
Kick Off Summer With a Hawaiian Cheesecake Fruit Salad68K
What If Sloppy Joes Didn't Have To Be So Sloppy65K
Easy Dump n Bake Cheesy Potato n Ham Casserole63K

And the uploads that underperformed for this channel:

Video titleViews
Easiest Peanut Butter Chocolate Chip Cookies Ever6K
Do You Ever Dream About Chili Cheese Dog Corn Bread Casseroles?5K
Slow Cooked Beefy Enchilada Casserole For My Haters5K
Easy Cheesy Ground Beef Taco Rice Bake5K
What Would You Do For French Onion Pot Roast5K
Beefy Cheesy Enchilada Casserole AKA Mexican Lasagna4K
Who Says You Can't Make Chicken Noodle Soup In The Summer4K
Frozen Lemonade Pie Is The Dessert Of The Summer - So Refreshing4K
My Favorite Mexican Summer Salsa Beef Stew4K
101 Ways To Serve Hot Dogs At A Party - Way #114K

The title patterns that win here

  • Its winning titles run about 10 words; the ones that flop run 9. It gets away with longer, more descriptive titles.

What keywords does Drew Cooks rank on?

Weighted by views, the topics this channel actually pulls traffic on are: chicken, good, believe, butter, peanut, frozen, are, try. These are the lanes it owns - and the ones a similar channel competes against.

How often does Drew Cooks post, and when?

Drew Cooks publishes about 7.1 videos a week. Its views concentrate on Thu, Wed, Tue, and thin out on Fri. The single best-performing slot is Thu around 13:00.

Views by day of week
Sun
195K
Mon
163K
Tue
325K
Wed
459K
Thu
625K
Fri
134K
Sat
239K

How long are Drew Cooks's videos?

Typical uploads run about 2 minutes. Broken down by length, its under 5 min videos perform best (22K median views) - the format worth leaning into on this channel.

Median views by video length
under 5m
22K

How does Drew Cooks compare to other cooking channels?

At 22K median views, Drew Cooks runs above the typical cooking channel we track (22K). It is outperforming its niche.

How much does Drew Cooks make? (estimated)

Nobody outside the channel sees the real figure, and ad revenue is only part of it - sponsorships and merch often dwarf it. But from public view counts, Drew Cooks pulls roughly 661K long-form views a month, which at a typical $1-4 RPM works out to an estimated $661-$3K a month in ad revenue (about $8K-$32K a year). Treat it as a ballpark, not a payslip - real creator income varies wildly.

What should a channel like Drew Cooks make next?

Copy what already works here, not generic advice: lean on the under 5 min format, ship on Thu, and build titles around its proven words. The median is the bar - the goal of every upload is to clear 22K views.

Drew Cooks stats at a glance

Subscribers176K
Total views24M
Videos published326
Average views / video72K
Engagement rate16%
Uploads per week7.1
Typical length2 min
On YouTube since2024 (2 yrs)

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Public YouTube data for Drew Cooks, analyzed by TubeHunter. We show the read, not a guarantee - titles are one lever, not magic.

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