Tech · channel analysis

Craig's Tech Talk - what's actually working, and what isn't

Tech · 12-min uploads · 182K subscribers · started 2017 · ~1.1/week
Est. ad revenue$214–$857/morough estimate from recent upload pace at $1.5-6 RPM

Most stats sites hand you a subscriber count and an earnings guess. Neither answers the question that matters: which titles win on this channel, which flop, and what a creator should copy. Here is that read, from its 167 most recent of 572 long-form uploads. One of the tech YouTube channels we track. Visit Craig's Tech Talk on YouTube →

In Craig's Tech Talk's own words
I make easy to follow tech videos to help you get more out of your tech. I don't go on about specs and comparisons. Instead I show you what the tech can do and if it's worth your money. I cover Apple devices, the smart home and the latest in tech that I actually want to use. 🛒 Amazon Influencer...Based in US

How does Craig's Tech Talk perform on YouTube?

This channel runs on hits: its top 10% of videos pull 41% of all views and its biggest is 12.8× the median, so the median upload (30K views) is the floor and the big numbers are the exception.

30K
median views
12.8×
top vs median
29%
hit rate (2×+)
41%
views from top 10%

What is Craig's Tech Talk's most popular video?

Its biggest hit is "Goodbye Echo Shows: I am DONE!" at 385K views - 12.8× the channel median. The other top performers:

Video titleViews
Goodbye Echo Shows: I am DONE!385K
Why You Should Buy the New Echo Show 5 (3rd Gen)358K
REAL Reasons To BUY a Cellular Apple Watch!304K

Which titles work best for Craig's Tech Talk - and which flop?

Same channel, same audience. The gap between these two lists is the title doing the work. Its strongest titles:

Video titleViews
Goodbye Echo Shows: I am DONE!385K
Why You Should Buy the New Echo Show 5 (3rd Gen)358K
REAL Reasons To BUY a Cellular Apple Watch!304K
Top 10 Everyday Uses for the HomePod Mini!287K
3 REASONS to BUY the NEW Echo Dot 5!285K
HomePod vs HomePod Mini? Watch THIS Before You BUY!258K
BIG Update! Echo Show 15 is So Much Better!233K
Top 10 Everyday Amazon Echo and Alexa Uses!223K
35 HomePod Tips You Need to Know!211K
Why YOU Should Buy the Apple Watch Series 10: 1 Month Later209K

And the uploads that underperformed for this channel:

Video titleViews
World's SMALLEST Robot Vacuum is a MUST See! SwitchBot K10+ Pro10K
NEW Aqara G5 Pro: ULTIMATE Outdoor Camera!10K
Will the Apple Watch Ultra Make It All Day?10K
This Controls Everything in My Smart Home! SwitchBot Hub 39K
Best Amazon Big Spring Sale Smart Home Deals: I Actually Use These! (2026)9K
I Tested the Aqara W200: Here's What Surprised Me Most9K
NEW Alexa Privacy Change Coming Soon!9K
Why This Smart Home Hub is So Exciting!9K
This Smart Fan Pays for Itself - Here's How (SwitchBot Fan)9K
Why Everyone Should Have a NAS Instead of Just the Cloud: UGREEN NAS8K

The words that win for Craig's Tech Talk

These show up across its winners but barely in its flops - the angles this audience actually clicks: echo buy.

Which title patterns actually move the needle

Not a guess - the real view lift of each pattern across 167 uploads: median views with it versus without. This isolates the title from the topic, so you copy what works here and skip what does not - something no other tracker breaks down per channel.

View lift by title pattern - Craig's Tech Talk
Has a number49% of videos
+100%
Speaks to "you"28% of videos
+80%
Includes a year10% of videos
+77%
Asks a question18% of videos
+37%
Short title (≤6 words)10% of videos
-19%
The title formula for Craig's Tech Talk

Lean on has a number and speaks to "you" - they lift views the most on this channel. Go easy on short title (≤6 words).

What keywords does Craig's Tech Talk rank on?

Weighted by views, the topics this channel actually pulls traffic on are: echo show, buy echo, homepod mini, reasons buy, buy apple, smart home, tips know, show gen. These are the lanes it owns - and the ones a similar channel competes against.

How often does Craig's Tech Talk post, and when?

Craig's Tech Talk publishes about 1.1 videos a week, most often on Sun.

Views by day of week
Sun
59
Mon
5
Tue
10
Wed
8
Thu
8
Fri
35
Sat
42

How long are Craig's Tech Talk's videos?

Typical uploads run about 12 minutes. Broken down by length, its 5-10 min videos perform best (32K median views) - the format worth leaning into on this channel.

Median views by video length
5-10 min
32K
10-20 min
30K
20 min+
11K

How does Craig's Tech Talk compare to other tech channels?

At 30K median views, Craig's Tech Talk runs above the typical tech channel we track (26K). It is outperforming its niche.

Craig's Tech Talk's estimated YouTube earnings

Nobody outside the channel sees the real figure, and ad revenue is only part of it - sponsorships and merch often dwarf it. But from public view counts, Craig's Tech Talk pulls roughly 142K long-form views a month from recent uploads, which at a typical $1-4 RPM works out to an estimated $142-$568 a month in ad revenue (about $1,703-$6,811 a year). Treat it as a ballpark, not a payslip - real creator income varies wildly, and this ignores the back catalogue.

What should a channel like Craig's Tech Talk make next?

Copy what already works here, not generic advice: lean on the 5-10 min format, ship on Sun, and build titles around its proven words (echo, buy). The median is the bar - the goal of every upload is to clear 30K views.

Craig's Tech Talk stats at a glance

Subscribers182K
Total views33M
Videos published572
Avg views (of 167 analyzed)58K
Engagement rate6.5%
Uploads per week1.1
Typical length12 min
On YouTube since2017 (9 yrs)

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Public YouTube data for Craig's Tech Talk, analyzed by TubeHunter. We show the read, not a guarantee - titles are one lever, not magic.

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