Cooking ยท head-to-head

People Vs Food People Vs Food VS CookwithParul CookwithParul

Two cooking channels, compared on the numbers that actually move a video rather than subscriber vanity. People Vs Food sits at 13M subscribers with a typical 213K views per upload; CookwithParul at 11M with about 60K. Below is the full head-to-head plus the titles that win for each.

It splits depending on what you care about. CookwithParul is the more consistent - a 32% hit-rate means a bigger share of its uploads break out past 2x its median. People Vs Food has the bigger reach, pulling a typical 213K views against 60K. Consistent breakouts vs raw reach - pick your goal.

Metric People Vs Food CookwithParul
Subscribers 13M 11M
Median views / video 213K 60K
Hit-rate (beats 2x median) 7% 32%
Top-video share 45% 39%
Est. ad revenue / mo $4Kโ€“$18K $1Kโ€“$4K
Uploads / week 3.2 2.8
Typical length 31 min 8 min
Started 2013 2017

The words that keep showing up in each channel's winning titles differ too: People Vs Food leans on try, americans, first, time, while CookwithParul leans on min, mango, oil, dahi. Open either channel for the full breakdown of what wins versus flops.

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