Education · channel analysis

Insider Science - what's actually working, and what isn't

Education · 6-min uploads · 3.1M subscribers · started 2015 · ~0.8/week
Est. ad revenue$3K–$11K/morough estimate from recent upload pace at $1.5-6 RPM

Most stats sites hand you a subscriber count and an earnings guess. Neither answers the question that matters: which titles win on this channel, which flop, and what a creator should copy. Here is that read, from its 177 most recent of 649 long-form uploads. One of the education YouTube channels we track. Visit Insider Science on YouTube →

In Insider Science's own words
What you want to know about science. A section of Business Insider. Visit our homepage for the top stories of the day: Insider Science on Facebook: Insider Science on Instagram: Insider Science on Twitter: Insider Science on TikTok: If you have a permissions or licensing request, please connect...Based in US

Insider Science's YouTube stats: views and performance

This channel runs on hits: its top 10% of videos pull 52% of all views and its biggest is 43.7× the median, so the median upload (549K views) is the floor and the big numbers are the exception.

549K
median views
43.7×
top vs median
32%
hit rate (2×+)
52%
views from top 10%

What is Insider Science's most popular video?

Its biggest hit is "What's Inside A Blobfish | What's Inside? | Science Insider" at 24M views - 43.7× the channel median. The other top performers:

Video titleViews
What's Inside A Blobfish | What's Inside? | Science Insider24M
What Coronavirus Symptoms Look Like, Day By Day18M
Pediatricians Debunk 16 Baby Myths9.8M

Which titles work best for Insider Science - and which flop?

Same channel, same audience. The gap between these two lists is the title doing the work. Its strongest titles:

Video titleViews
What's Inside A Blobfish | What's Inside? | Science Insider24M
What Coronavirus Symptoms Look Like, Day By Day18M
Pediatricians Debunk 16 Baby Myths9.8M
Why Over 600,000 Bird Specimens Are Preserved At The Smithsonian | Colossal Collections9.6M
Why 11 Million Embalmed Specimens Are Stored In The Field Museum's Basement | Colossal Collections7.8M
What's Inside A Venus Flytrap?7.5M
Sleep Experts Debunk 15 Sleep Myths6.8M
Fitness Experts Debunk 17 Exercise Myths6.8M
Podiatrists Debunk 11 Feet Myths | Debunked | Science Insider6.5M
Paramedics Debunk 12 First Aid Myths | Debunked6.2M

And the uploads that underperformed for this channel:

Video titleViews
6 Ways Evolution Screwed Us Over131K
What's Inside The Mariana Trench?128K
Sexologists Debunk 17 Sex Myths | Debunked127K
The Real Reason Women's Bathroom Lines Are So Long127K
Why Bees Going Extinct Could Mean No More Ice Cream Or Avocados126K
How Shark Scales' Unique Design Could Stop Bacteria Spread | Evolutionary Tech121K
Climate Scientists Debunk 13 Myths About Global Warming | Debunked115K
How Japan Is Reshaping Its Agriculture By Harnessing Smart-Farming Technology115K
Can Lab-Grown Meat Become The Food Of The Future?114K
How A Virus Like Coronavirus Jumps From Animals To People101K

Which title patterns actually move the needle

Not a guess - the real view lift of each pattern across 177 uploads: median views with it versus without. This isolates the title from the topic, so you copy what works here and skip what does not - something no other tracker breaks down per channel.

View lift by title pattern - Insider Science
Has a number41% of videos
+95%
An ALL-CAPS word5% of videos
-61%
Starts How / Why / What53% of videos
-31%
Speaks to "you"14% of videos
-23%
Short title (≤6 words)29% of videos
+15%
The title formula for Insider Science

Lean on has a number and short title (≤6 words) - they lift views the most on this channel. Go easy on an all-caps word.

an all-caps word drags views 61% below par here - worth easing off.

What keywords does Insider Science rank on?

Weighted by views, the topics this channel actually pulls traffic on are: myths debunked, experts debunk, colossal collections, specimens are, doctors debunk, pediatricians debunk, sleep experts, debunk sleep. These are the lanes it owns - and the ones a similar channel competes against.

How often does Insider Science post, and when?

Insider Science publishes about 0.8 videos a week, most often on Sun.

Views by day of week
Sun
79
Mon
38
Tue
26
Wed
3
Thu
0
Fri
0
Sat
31

How long are Insider Science's videos?

Typical uploads run about 6 minutes. Broken down by length, its 10-20 min videos perform best (1.3M median views) - the format worth leaning into on this channel.

Median views by video length
10-20 min
1.3M
under 5 min
579K
20 min+
524K
5-10 min
257K

How does Insider Science compare to other education channels?

At 549K median views, Insider Science runs above the typical education channel we track (23K). It is outperforming its niche.

What is Insider Science's net worth and estimated earnings?

Nobody outside the channel sees the real figure, and ad revenue is only part of it - sponsorships and merch often dwarf it. But from public view counts, Insider Science pulls roughly 1.9M long-form views a month from recent uploads, which at a typical $1-4 RPM works out to an estimated $1,889-$7,554 a month in ad revenue (about $22,663-$90,651 a year). Treat it as a ballpark, not a payslip - real creator income varies wildly, and this ignores the back catalogue.

What should a channel like Insider Science make next?

Copy what already works here, not generic advice: lean on the 10-20 min format, ship on Sun. The median is the bar - the goal of every upload is to clear 549K views.

Insider Science stats at a glance

Subscribers3.1M
Total views910M
Videos published649
Avg views (of 177 analyzed)1.6M
Uploads per week0.8
Typical length6 min
On YouTube since2015 (11 yrs)

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Public YouTube data for Insider Science, analyzed by TubeHunter. We show the read, not a guarantee - titles are one lever, not magic.

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