Marketing · channel analysis

HubSpot Marketing - what's actually working, and what isn't

Marketing · 11-min uploads · 630K subscribers · started 2007 · ~1.7/week
Est. ad revenue$121–$486/morough estimate from recent upload pace at $1.5-6 RPM

Most stats sites hand you a subscriber count and an earnings guess. Neither answers the question that matters: which titles win on this channel, which flop, and what a creator should copy. Here is that read, from its 180 most recent of 1K long-form uploads. One of the marketing YouTube channels we track. Visit HubSpot Marketing on YouTube →

In HubSpot Marketing's own words
Hundreds of FREE Marketing Tools at your fingertips. Subscribe to take your business to the next level! Welcome to the official HubSpot Marketing YouTube channel. Your new home for expert marketing tips and templates to upgrade your digital marketing strategy and grow your business! Here you'll...Based in US

How does HubSpot Marketing perform on YouTube?

This channel runs on hits: its top 10% of videos pull 57% of all views and its biggest is 63.7× the median, so the median upload (11K views) is the floor and the big numbers are the exception.

11K
median views
63.7×
top vs median
33%
hit rate (2×+)
57%
views from top 10%

What is HubSpot Marketing's most popular video?

Its biggest hit is "How To Create a Professional LinkedIn Profile" at 701K views - 63.7× the channel median. The other top performers:

Video titleViews
How To Create a Professional LinkedIn Profile701K
The Only WhatsApp Business Tutorial You Will Ever Need (For Beginners)386K
6 Marketing Trends You Need to Know376K

Which titles work best for HubSpot Marketing - and which flop?

Same channel, same audience. The gap between these two lists is the title doing the work. Its strongest titles:

Video titleViews
How To Create a Professional LinkedIn Profile701K
The Only WhatsApp Business Tutorial You Will Ever Need (For Beginners)386K
6 Marketing Trends You Need to Know376K
I Created 32 Social Media Posts in 10 Minutes Using Claude + Canva299K
How To Use AI to Start, Build & Grow Your Small Business (20 AI Marketing Tools!)181K
6 Marketing Trends ACTUALLY Working Right Now (2026 State of Marketing Report)166K
How to Quickly Verify your LinkedIn Account (Easy Step-by-Step Guide!)142K
How to Set Up Facebook and Instagram Shops (Beginner's Guide)135K
How to Master the Instagram Algorithm133K
How To Create a Marketing Campaign (FREE Template)123K

And the uploads that underperformed for this channel:

Video titleViews
TikTok Marketing Secrets from e.l.f Cosmetics Success5K
How to Create a WhatsApp Chatbot for Your Business (No Coding)5K
5 Social Media Trends Actually Working in 2026 (HubSpot Report)4K
AI Content is Killing Your Views in 2026 (Here's The Fix)4K
The Latest Ways to Monetize on YouTube!4K
How to Build a Multi-Channel Content Engine That Actually Works | Field Notes4K
How to Get Your Product in Front of the Right Audience (Loop Marketing Amplify Stage)4K
How to Make Professional Video Ads on Any Budget (AI Finally Made It Possible)4K
Copy This Social Media Strategy, It Will Blow Up Your Business4K
HubSpot 2024 Sales Trends Report (Free Download!)4K

The words that win for HubSpot Marketing

These show up across its winners but barely in its flops - the angles this audience actually clicks: business.

Which title patterns actually move the needle

Not a guess - the real view lift of each pattern across 180 uploads: median views with it versus without. This isolates the title from the topic, so you copy what works here and skip what does not - something no other tracker breaks down per channel.

View lift by title pattern - HubSpot Marketing
Speaks to "you"37% of videos
+37%
Starts How / Why / What50% of videos
+26%
Best / top / worst / ultimate7% of videos
-24%
The title formula for HubSpot Marketing

Lean on speaks to "you" and starts how / why / what - they lift views the most on this channel. Go easy on best / top / worst / ultimate.

What keywords does HubSpot Marketing rank on?

Weighted by views, the topics this channel actually pulls traffic on are: linkedin profile, business tutorial, social media, small business, free template, grow small, trends working, ads business. These are the lanes it owns - and the ones a similar channel competes against.

How often does HubSpot Marketing post, and when?

HubSpot Marketing publishes about 1.7 videos a week, most often on Fri.

Views by day of week
Sun
8
Mon
13
Tue
8
Wed
10
Thu
7
Fri
79
Sat
55

How long are HubSpot Marketing's videos?

Typical uploads run about 11 minutes. Broken down by length, its 20 min+ videos perform best (14K median views) - the format worth leaning into on this channel.

Median views by video length
20 min+
14K
10-20 min
12K
5-10 min
10K
under 5 min
3K

How does HubSpot Marketing compare to other marketing channels?

At 11K median views, HubSpot Marketing runs above the typical marketing channel we track (7K). It is outperforming its niche.

HubSpot Marketing's estimated YouTube earnings

Nobody outside the channel sees the real figure, and ad revenue is only part of it - sponsorships and merch often dwarf it. But from public view counts, HubSpot Marketing pulls roughly 80K long-form views a month from recent uploads, which at a typical $1-4 RPM works out to an estimated $80-$322 a month in ad revenue (about $965-$3,860 a year). Treat it as a ballpark, not a payslip - real creator income varies wildly, and this ignores the back catalogue.

What should a channel like HubSpot Marketing make next?

Copy what already works here, not generic advice: lean on the 20 min+ format, ship on Fri, and build titles around its proven words (business). The median is the bar - the goal of every upload is to clear 11K views.

HubSpot Marketing stats at a glance

Subscribers630K
Total views43M
Videos published1K
Avg views (of 180 analyzed)32K
Engagement rate16.9%
Uploads per week1.7
Typical length11 min
On YouTube since2007 (19 yrs)

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Public YouTube data for HubSpot Marketing, analyzed by TubeHunter. We show the read, not a guarantee - titles are one lever, not magic.

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